PRSA, the nation’s leading professional organization serving the communications community, is proud to announce that its Strategies & Tactics publication has earned a Gold MarCom Award for the second year in a row in the Association Publications/Magazine category.
This year’s award honors the September 2024 issue, themed “PR’s Next Generation,” which explored how PR professionals are redefining their work amid rapid technological innovation, shifts in workplace culture, and evolving approaches to leadership and storytelling.
“Strategies & Tactics continues to raise the bar for professional insight and relevance in our field,” said Matthew Marcial, CAE, CMP, chief executive officer of PRSA. “The publications team has a remarkable ability to stay both topical and forward-looking — bringing fresh, timely perspectives to our members while maintaining the highest standards of journalistic excellence. Their agility and passion ensure that Strategies & Tactics remains an essential resource for communicators navigating a fast-changing world.”
The MarCom Awards, administered by the Association of Marketing and Communication Professionals (AMCP), honor excellence in marketing and communications while recognizing the creativity, hard work and generosity of industry professionals. This marks PRSA’s fourth MarCom Award in three years, following two Platinum Awards in 2023 and a Gold Award in 2024.
Strategies & Tactics is PRSA’s award-winning publication providing lifelong learning and actionable insights to help communicators enhance their skills, stay competitive and advance their careers. Regular features include practical guidance on crisis management, employee engagement, ethics, storytelling and technology trends.